Ann Goodwin Chartered Marketer, FCIM, DipM
Marketing Director

Ann began her long and varied marketing career with household names such as Fisons, RS Components and Bostik. Whilst working for the Institution of Occupational Safety and Health in Leicester, Ann developed relationships with the media, local and national press, helping to promote the change in regulations associated with health and safety at work. She was responsible for promoting a number of events including national and international conferences and exhibitions. Her last position as an employee was as Marketing Director for Catalis Rail Training in Derby, a supplier of training and development services across the whole rail industry.

During this time, Ann recognised that many large companies had 'right-sized' their marketing teams and needed additional specialist support on an ad-hoc basis. Equally, Ann felt SMEs would benefit from outsourcing their marketing because they can draw on a range of expertise that would not be accessible through one in-house marketing officer.  With this in mind, she established Win Marketing in 1999 and also started lecturing for the Chartered Institute of Marketing.

Today at Win Marketing, Ann advises clients on strategic marketing direction to meet clients’ business objectives and various tactical issues across the breadth of the marketing mix. Despite holding senior positions, Ann has never lost the ability to 'roll up her sleeves' and deliver cost-effective, practical solutions that work.

Outside of work, Ann is an avid follower and member of Leicester Tigers and England rugby supporters clubs.

email: a.goodwin@winmarketing.co.uk

Lou Preedy
PR Director

Lou has over 35 years experience in PR, publicity and promotions. Her career began at BBC Radio Leicester in the late 60’s, moving on to the ATV’s press and publicity department throughout the early 70’s, and moving from the media to the music industry in the mid 70’s as PR and press officer to a host of world-class artists. In the early ‘80s Lou reverted to the media, accepting the position of Head of Music and Features Editor at the new Leeds based Radio Aire, and went on to manage the marketing department for three independent Yorkshire radio stations.

In 1986 Lou formed her own PR consultancy, Moorland Publicity Ltd., which has successfully handled a wide range of clients from B2B manufacturing and distribution companies to consumer and political PR accounts. Moorland Publicity has recently merged with Win Marketing, an initiative which will offer clients an even wider marketing, PR and publicity service.

“I’ve had a fascinating career in PR and publicity and have enjoyed a wide variety of projects, from trade exhibitions in Singapore to public consultation seminars in Leicester! The new Win team has an exceptional wealth of talent and experience with staff from many different sectors of marketing and PR.”

email: l.preedy@winmarketing.co.uk

Sandra Lawes Chartered Marketer, MCIM, DipM, MBA
Market Intelligence Director

Sandra brings a whole suite of skills to Win Marketing, including project management, qualitative research and strategy. She has the ability to see the big picture whilst paying attention to detail, an admirable persistence/determination and the courage to speak her mind to ensure that projects are successfully completed and clients' objectives are met.

Sandra comes from a blue chip marketing background with companies including Fisons, Smith & Nephew and Thomas Cook. She has also worked as a planning director in advertising agencies, including Saatchi & Saatchi. A first degree in French and German sparked Sandra's love of language and her interest in communication. Her further qualifications include an MBA, with a dissertation on customer satisfaction, and the CIM Postgraduate Diploma, giving her Chartered Marketer status.

email: s.lawes@winmarketing.co.uk

Kelly Garrigan
PR Account Manager

Kelly began her career in a direct marketing agency, moving on to become a public relations specialist. Kelly has worked in a public relations environment for almost seven years, and has served clients from a wide variety of business to business sectors. She has also dealy with public relations for a number of clients in the consumer industry, including one of Europe’s leading real estate companies. In addition, Kelly has experience of working on the client side of marketing. As Marketing Co-ordinator within the internal marketing department of one of the UK's largest house builders, Kelly gained extensive experience of delivering the corporate message to the consumer market.

She has vast experience of copywriting, event management, advertising negotiation, sourcing promotional goods, media relations and managing the production of corporate literature. Today at Win Marketing, Kelly works with a number of clients within the electrical and safety at height industries implementing, delivering and evaluating effective PR campaigns.

email: k.garrigan@winmarketing.co.uk

Andrew Mark
Designer

Having studied Mathematics and Astronomy at St Andrews University in Scotland, Andrew decided to fulfil his creative side and trained as a graphic designer. He began work in the design industry in 1997 and has extensive experience as a designer and studio manager.

Today, Andrew handles the diverse graphic requirements of Win’s clients including logo designs, corporate image and re-branding, promotional literature, case studies, newsletters, exhibition panels, print management and web marketing. Andrew has developed his skills and creativity to help clients deliver modern web sites using the latest search engine methodology.

email: design@winmarketing.co.uk