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	<title>Guides &#8211; Win Marketing</title>
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		<title>Marketing for a Competitive Edge</title>
		<link>https://www.winmarketing.co.uk/blog/marketing-for-a-competitive-edge/</link>
					<comments>https://www.winmarketing.co.uk/blog/marketing-for-a-competitive-edge/#respond</comments>
		
		<dc:creator><![CDATA[Ann Goodwin]]></dc:creator>
		<pubDate>Fri, 09 Jun 2017 14:21:30 +0000</pubDate>
				<category><![CDATA[Guides]]></category>
		<category><![CDATA[Marketing for competitive edge]]></category>
		<category><![CDATA[Marketing plans]]></category>
		<category><![CDATA[strategic marketing]]></category>
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					<description><![CDATA[Ann Goodwin gave a talk recently at The Leicester Digital Business Club.  Approximately 30 people attended the event where Ann gave an insightful talk on Marketing and how businesses can gain an advantage over their competitors.]]></description>
		
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		<title>Guide: What is Brand Activation?</title>
		<link>https://www.winmarketing.co.uk/blog/guide-what-is-brand-activation/</link>
					<comments>https://www.winmarketing.co.uk/blog/guide-what-is-brand-activation/#respond</comments>
		
		<dc:creator><![CDATA[Win Marketing]]></dc:creator>
		<pubDate>Mon, 29 May 2017 14:24:31 +0000</pubDate>
				<category><![CDATA[Guides]]></category>
		<category><![CDATA[brand activation]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[marketing blog]]></category>
		<guid isPermaLink="false">http://www.winmarketing.co.uk/dev/win2016/?p=516</guid>

					<description><![CDATA[While the concept has been around for quite some time, ‘brand activation’ is a relatively new term that is used by marketing firms. It refers to the use of creative and engaging methods that encourage customers to feel a personal connection to a brand.]]></description>
		
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		<title>What Not To Do: Common Digital Marketing Mistakes</title>
		<link>https://www.winmarketing.co.uk/blog/what-not-to-do-common-digital-marketing-mistakes/</link>
					<comments>https://www.winmarketing.co.uk/blog/what-not-to-do-common-digital-marketing-mistakes/#respond</comments>
		
		<dc:creator><![CDATA[Win Marketing]]></dc:creator>
		<pubDate>Sun, 28 May 2017 14:21:44 +0000</pubDate>
				<category><![CDATA[Guides]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[marketing blog]]></category>
		<guid isPermaLink="false">http://www.winmarketing.co.uk/dev/win2016/?p=514</guid>

					<description><![CDATA[Here are some of the most common digital marketing mistakes that brands make – and, some helpful advice on how you can avoid making them, too.]]></description>
		
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			</item>
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		<title>3 Important Things Brands Should Know About Their Customers</title>
		<link>https://www.winmarketing.co.uk/blog/3-important-things-brands-should-know-about-their-customers/</link>
					<comments>https://www.winmarketing.co.uk/blog/3-important-things-brands-should-know-about-their-customers/#respond</comments>
		
		<dc:creator><![CDATA[Win Marketing]]></dc:creator>
		<pubDate>Thu, 20 Apr 2017 11:25:10 +0000</pubDate>
				<category><![CDATA[Guides]]></category>
		<category><![CDATA[branding]]></category>
		<guid isPermaLink="false">http://www.winmarketing.co.uk/dev/win2016/?p=424</guid>

					<description><![CDATA[At Win Marketing, we have carried out many market research projects and we have developed a successful approach to finding out exactly what our clients need to know about their customers. There are some obvious answers that will directly influence your marketing tactics, such as: age, income and location. However, you may want to delve deeper, as focusing on other specific details could really improve your marketing strategy.]]></description>
		
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		<title>Get to Know Your Customers with Market Research</title>
		<link>https://www.winmarketing.co.uk/blog/get-to-know-your-customers-with-market-research/</link>
					<comments>https://www.winmarketing.co.uk/blog/get-to-know-your-customers-with-market-research/#respond</comments>
		
		<dc:creator><![CDATA[Win Marketing]]></dc:creator>
		<pubDate>Tue, 04 Apr 2017 14:14:58 +0000</pubDate>
				<category><![CDATA[Guides]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[marketing]]></category>
		<guid isPermaLink="false">http://www.winmarketing.co.uk/dev/win2016/?p=503</guid>

					<description><![CDATA[Currently, Win Marketing is working on large-scale market research project for a client who wants to get to know its customers better. This type of market research can be incredibly valuable to a company, as it can help to improve sales over time by informing your marketing strategy with useful information about your customers’ wants and needs.]]></description>
		
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			<slash:comments>0</slash:comments>
		
		
			</item>
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		<title>Tips and Advice: Christmas Marketing Campaigns</title>
		<link>https://www.winmarketing.co.uk/blog/tips-and-advice-christmas-marketing-campaigns/</link>
					<comments>https://www.winmarketing.co.uk/blog/tips-and-advice-christmas-marketing-campaigns/#respond</comments>
		
		<dc:creator><![CDATA[Win Marketing]]></dc:creator>
		<pubDate>Wed, 16 Nov 2016 15:16:33 +0000</pubDate>
				<category><![CDATA[Guides]]></category>
		<category><![CDATA[christmas marketing]]></category>
		<category><![CDATA[holiday marketing]]></category>
		<category><![CDATA[marketing blog]]></category>
		<guid isPermaLink="false">http://www.winmarketing.co.uk/dev/win2016/?p=505</guid>

					<description><![CDATA[Christmas is the busiest time of year for consumers, and it is important for your brand to get involved in the festivities. Here are some tips to help drive your sales during the holiday season.]]></description>
		
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			<slash:comments>0</slash:comments>
		
		
			</item>
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		<title>Give your digital marketing some love with the help of Win</title>
		<link>https://www.winmarketing.co.uk/blog/give-your-digital-marketing-some-love-with-the-help-of-win/</link>
					<comments>https://www.winmarketing.co.uk/blog/give-your-digital-marketing-some-love-with-the-help-of-win/#respond</comments>
		
		<dc:creator><![CDATA[Win Marketing]]></dc:creator>
		<pubDate>Fri, 13 Feb 2015 14:58:06 +0000</pubDate>
				<category><![CDATA[Guides]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[web development]]></category>
		<guid isPermaLink="false">http://www.winmarketing.co.uk/dev/win2016/?p=483</guid>

					<description><![CDATA[Valentines day is tomorrow and as tradition dictates, many people will be showing love to their significant others. Here at Win marketing we decided to put a different spin on Valentines day, by showing how you can treat your company’s digital marketing at this time of year. Considering the fact that you can’t give it some cheap chocolates and petrol station flowers as a sign of your love, this may be the only way you can show your digital marketing your feelings! Detailed in this post are six key elements of digital marketing and how Win can help you vastly improving each aspect.]]></description>
		
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