The history of Win Marketing

Founded in 1999, by Ann Goodwin (Chartered Marketer and Fellow of the Chartered Institute of Marketing), Win Marketing was established to provide outsourced marketing support to companies when they were under-skilled, under-resourced or under-experienced in any aspect of marketing.

The photo above is of Ann’s paternal family at a wedding circa 1925 – the family had a chain of grocers shops in London, specialising in quality cooked meat and cheese. The Fordham Family chain of shops was developed on honest hard work and traditional customer service – values which Ann feels are as relevant in business today and values which the Win Marketing team aim to adhere to constantly.

Win Marketing was set up to help clients meet their business objectives from a marketing perspective at both a strategic and tactical level. The team has a history of developing marketing plans, providing market research to help make informed decisions and supporting in the boardroom at a strategic level, through to assisting on a day-to-day basis with tactical implementation and practical solutions in areas such as branding and graphic design, public relations, internal communication, web design and development.

Win Marketing in the 21st Century

Win Marketing continued to grow and in 2001, moved offices to premises in Ashby Road, Loughborough, where a design studio was opened as the team expanded its capability with graphic designers and web developers.

In 2003, we produced our first e-commerce website for a large BMW and MINI dealership.

In 2005, the team moved to its current premises on North Road, Loughborough.

In 2010, using the experience of traditional marketing, PR and copy writing, the team expanded its capability to provide more in-depth support around social media marketing and search engine optimisation.

In 2011, to meet the demand of customers wanting to use video on websites and on YouTube, Win Marketing developed its in-house capability to provide short videos suitable for digital marketing.

In 2014, we opened a presence in Spain in the Malaga region, supporting businesses in the area who wanted to target the British market.

In 2015, the team operated using virtual offices, with the specialist freelancers being on-hand as and when clients need them

Today, as a full-service marketing consultancy and design agency working with Business-to-Business (B2B), Public Sector and Business-to-Consumer (B2C) clients, Win Marketing offers a complete solution for marketing covering: digital marketing; graphic design and public relations support services.

The Win Marketing team of specialists includes:

  • Chartered marketers
  • Market researchers
  • PR Professionals
  • Copywriters
  • Graphic designers
  • Web designers
  • Web developers
  • SEO and Social Media Marketing specialists

Win Marketing delivers a flexible, cost effective solution to clients’ marketing requirements.

To discuss how we can help your company please contact us on +44(0)1509 265890.

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Research | Strategy | Branding | Public Relations | Web Design | Internal Communications | Training | SEO & Social Media