Win Marketing are proud sponsors of the local colts rugby team.
The Win Marketing Team
Below is a brief description of the Win Marketing team along with their contact details.
Click on The faces below to see what each member brings to the team
Ann Goodwin Chartered Marketer, FCIM, DipM
Ann began her long and varied marketing career with household names such as Fisons, RS Components and Bostik. Whilst working for the Institution of Occupational Safety and Health in Leicester, Ann developed relationships with the media, local and national press, helping to promote the changes in regulations associated with health and safety at work. She was responsible for promoting a number of events including national and international conferences and exhibitions. Her last position as an employee was as Marketing Director for Catalis Rail Training in Derby, a supplier of training and development services across the whole rail industry.
During this time, Ann recognised that many large companies had 'right-sized' their marketing teams and needed additional specialist support on an ad-hoc basis. Equally, Ann felt SME's would benefit from outsourcing their marketing because they can draw on a range of expertise that would not be accessible through one in-house marketing officer. With this in mind, she established Win Marketing in 1999 and also started lecturing for the Chartered Institute of Marketing.
Today at Win Marketing, Ann advises clients on strategic marketing direction to meet clients’ business objectives and various tactical issues across the breadth of the marketing mix. Despite holding senior positions, Ann has never lost the ability to 'roll up her sleeves' and deliver cost-effective, practical solutions that work.
Outside work, Ann is an avid follower and member of Leicester Tigers and England rugby supporters' clubs. She plays golf regularly and is a member of Rushcliffe Golf Club.
Chris Goodwin FCCA
Chris has worked across a number of industries at director level; in particular, he spent over ten years in the print industry, during which he fulfilled financial, commercial and managing directorial roles.
Chris is now putting his core skills, as a qualified accountant, to more direct use as a director of Win Marketing. He also works with other small businesses on their strategic and financial planning.
Away from work, Chris spends an unhealthy amount of time watching men chasing oval balls around rugby pitches. He is also a member of Rushcliffe Golf Club.
Jo has over 5 years experience in marketing communications, working in health & safety, construction, sustainable & environmental markets.
Managing traditional and online pr and social media activity for clients, part of Jo's role is to liaise with the video editing, web development and graphic design team to ensure projects are developed to client satisfaction.
Jo is also responsible for keeping marketing and pr plans on track, managing and maintaining media (editors) relationships, client liaison, handling editorial and advert budgets, and meeting deadlines.
Head Web Developer
Nadeem is a highly ambitious Computer Science graduate with an eye for creative design and a mind for problem solving.
Nadeem’s technical and analytical background stems from freelance ad-hoc support for a number of UK and overseas businesses providing web development and programmatic solutions, in turn increasing traffic, efficiency and overall exposure resulting in expansion and profit.
Nadeem has been with Win marketing for just under three years and is involved in all aspects of web development accompanied with online marketing. Nadeem oversees projects from initial client meeting to structure, design, development, testing and deployment ensuring quality and the best possible integration into the business the website is supporting.
Having being part of a Win Marketing for a number of years coupled with his technical background Nadeem is capable of bringing in marketing skill into web development to ensure the end product has the best possible blend of user experience with the customer at the forefront of importance.
Ole is currently undertaking his placement year at Win, which is part of his marketing degree. He will be involved in a variety of projects and tasks, includng client liaison, primary & secondary research and social media account management.
This year will help to provide Ole with practical knowledge required in the workplace, whilst developing his undertanding of topics previously covered at university.
On a more personal level, Ole enjoys good coffee and playing rugby union for the local mens side.
Audrey has been self employed for 12 years, running her own book keeping and payroll service. Prior to that she worked as a finance manager at LOROS Hospice Leicestershire and the British Red Cross. Having worked at Win Marketing for 5 years, she supports the team by taking care of the accounts side of the business.
Sarah Sheehan BA (Hons)
Sarah is an experienced graphic designer with 30 years experience; she brings flair, creativity and innovation to the team. Working on new brand concepts, promotional literature concepts, Sarah helps to get our clients noticed. She has an understanding of marketing communications and the need for the messages to be enhanced through design, not using design for design sake. Sarah has worked in publishing, advertising and design agencies, and enjoys providing creative solutions to a wide range of client briefs.
Tim Stimpson BA (Hons)
A former professional rugby player, Tim played 19 times for England between 1996 and 2002 and for the British Lions on their successful tour of South Africain 1997. He was the first player in the English Premiership to score over 1000 points. The only player to win 5 successive Premierships, he also helped kick his Leicester Tigers team to Heineken European Cup Championships in 2001 and 2002.
Tim gained an Honours degree in Anthropology from Durham University. He worked in business training with ICI, was an executive board member of the PRA and Head Coach at Nottingham. He now works as an ambassador for the childrens' charities Sparks, The Wooden Spoon and the Christina Noble Foundation. New to the Win Marketing team, Tim is responsible for engaging elite athletes and providing maximum exposure for clients and helping with their business development, customer retention and performance issues.
Cheslyn Baker is an experienced journalist and holds an MA in Creative and Professional Writing (Roehampton London 2006). She has written for many national magazines and newspapers, edited several weekly newspapers and has worked on the news desk at the Nottingham Evening Post. A former features editor of a national press agency, Cheslyn knows exactly what appeals to editors when writing press releases and articles for clients. Her work appears monthly in Leicestershire & Rutland Life magazine as well as regularly in the Leicester Mercury. She runs Creative Writing classes, workshops and tutorials and lives in North West Leicestershire with her photographer husband Andy and their three dogs.
Peter Mostyn BA (Hons), DipIA, FCMI
During his enjoyable 45 year career, Peter ran Qualcast’s very profitable ‘hover bovver’ campaign against Flymo. He then became Chairman or MD of many £1m to £50m PLC subsidiaries and private companies. He helped double shareholder value for the £300m PLC Birmid Qualcast as Director of Corporate Development on its bid-defense team. As a main board Director for Walker Greenbank PLC, he helped double the profit for the £49m Consumer Division which he ran, Chairing its UK subsidiaries such as Harlequin, Zoffany, Cole and Warner, and its distribution companies in France, Germany, Holland, Italy and Norway.
Since 2000, he has been a business strategy and innovation consultant and interim executive. Put in by Barclays to run a £4.6m PLC that was losing £1m per annum, he stopped the sales decline and eliminated £1m of costs within a year. Sales at a very profitable £4m private company have climbed by over 30% in the past 3 years partly thanks to a new strategy and management structure Peter recommended and helps implement. Overseas, Peter has trained SMEs as a World Bank consultant.
Peter has understandably given up supporting Derby County and instead qualified as an RYA Day Skipper. Crew to help him sail around the beautiful North Wales coast is always welcome!