Christmas is the busiest time of year for consumers, and it is important for your brand to get involved in the festivities. Here are some tips to help drive your sales during the holiday season:
Deck the Halls by Updating Your Branding
Show customers that you’re also in the holiday spirit! You can get creative with your branding, adding festive touches and colours to your logo, Twitter background and Facebook cover page. It is a quick and simple way to raise awareness of your holiday promotions.
Send Freebies to Spread Christmas Cheer
The holidays are a great time to get in touch with your existing customers, and let them know that they are valued. Consider sending a free gift or a special discount. While you’re offering a kind gesture that will help them get their holiday shopping done more easily, it also raises brand awareness for your company during this busy consumer period.
Tis the Season to Get Social
You should already be keeping in touch with your customers via social networks, but this is even more important during this time of year. The holidays are a great jumping off point for conversations with potential and existing Facebook fans and Twitter followers. Get involved in holiday hashtags and get chatting to increase brand awareness.
You can also tap into your customer database to get in touch with your existing customers. Send out a newsletter to wish your customers a happy holiday, share testimonials from the year and update them about recent projects.
Win Marketing is here to help you reach out to your existing clients and attract new customers during the holidays. For more information, give us a call at: +44(0)1509 265890